  :root {
    --navy: #faf5ee;
    --navy-mid: #f3ebe0;
    --navy-light: #e8ddd0;
    --orange: #c47a28;
    --orange-light: #d4892e;
    --gold: #b8872a;
    --white: #3a2e22;
    --cream: #f0ead8;
    --gray: #8a7a68;
    --text: #3a2e22;
  }

  * { margin: 0; padding: 0; box-sizing: border-box; }

  html { scroll-behavior: smooth; }

  body {
    font-family: 'Noto Sans JP', sans-serif;
    background: var(--navy);
    color: var(--white);
    overflow-x: hidden;
  }

  /* ─── HERO ─── */
  .hero {
    min-height: 100vh;
    background: linear-gradient(160deg, rgba(250,245,238,0.90) 0%, rgba(245,239,230,0.87) 50%, rgba(240,232,220,0.84) 100%),
      url('https://images.unsplash.com/photo-1564013799919-ab600027ffc6?w=1800&q=80') center/cover no-repeat;
    display: flex;
    flex-direction: column;
    justify-content: center;
    align-items: center;
    text-align: center;
    padding: 80px 24px 60px;
    position: relative;
    overflow: hidden;
  }

  .hero::before {
    content: '';
    position: absolute;
    inset: 0;
    background:
      radial-gradient(ellipse 80% 60% at 50% 40%, rgba(196,122,40,0.12) 0%, transparent 70%),
      radial-gradient(ellipse 40% 40% at 80% 20%, rgba(200,151,42,0.08) 0%, transparent 60%);
    pointer-events: none;
  }

  .hero-grid {
    position: absolute;
    inset: 0;
    background-image:
      linear-gradient(rgba(160,140,110,0.08) 1px, transparent 1px),
      linear-gradient(90deg, rgba(160,140,110,0.08) 1px, transparent 1px);
    background-size: 60px 60px;
    pointer-events: none;
  }

  .hero-badge {
    display: inline-flex;
    align-items: center;
    gap: 8px;
    background: rgba(196,122,40,0.18);
    border: 1px solid rgba(196,122,40,0.4);
    color: var(--orange-light);
    font-size: 0.75rem;
    font-weight: 700;
    letter-spacing: 0.15em;
    padding: 7px 18px;
    border-radius: 2px;
    margin-bottom: 32px;
    text-transform: uppercase;
    position: relative;
    animation: fadeDown 0.8s ease both;
  }

  .hero-eyebrow {
    font-family: 'Noto Serif JP', serif;
    font-size: clamp(0.9rem, 2vw, 1.1rem);
    font-weight: 300;
    color: #6b5d4e;
    letter-spacing: 0.2em;
    margin-bottom: 20px;
    position: relative;
    animation: fadeDown 0.9s ease 0.1s both;
  }

  .hero-title {
    font-family: 'Noto Serif JP', serif;
    font-size: clamp(2.4rem, 7vw, 5.5rem);
    font-weight: 900;
    line-height: 1.1;
    margin-bottom: 16px;
    position: relative;
    animation: fadeDown 1s ease 0.2s both;
  }

  .hero-title .accent { color: var(--orange); }

  .hero-title-en {
    font-family: 'Oswald', sans-serif;
    font-size: clamp(0.7rem, 1.5vw, 0.9rem);
    letter-spacing: 0.4em;
    color: #8a7a68;
    margin-bottom: 40px;
    animation: fadeDown 1s ease 0.3s both;
    position: relative;
  }

  .hero-copy {
    font-size: clamp(1rem, 2.5vw, 1.25rem);
    font-weight: 400;
    line-height: 1.9;
    color: rgba(58,46,34,0.85);
    max-width: 620px;
    margin-bottom: 48px;
    position: relative;
    animation: fadeDown 1s ease 0.4s both;
  }

  .hero-cta-group {
    display: flex;
    gap: 16px;
    flex-wrap: wrap;
    justify-content: center;
    position: relative;
    animation: fadeDown 1s ease 0.5s both;
  }

  .btn-primary {
    background: var(--orange);
    color: #fff;
    font-size: 1rem;
    font-weight: 700;
    padding: 16px 40px;
    border: none;
    cursor: pointer;
    text-decoration: none;
    display: inline-block;
    letter-spacing: 0.05em;
    transition: background 0.2s, transform 0.2s;
    clip-path: polygon(0 0, calc(100% - 12px) 0, 100% 12px, 100% 100%, 0 100%);
  }
  .btn-primary:hover { background: var(--orange-light); transform: translateY(-2px); }

  .btn-ghost {
    background: transparent;
    color: var(--white);
    font-size: 0.95rem;
    font-weight: 500;
    padding: 15px 36px;
    border: 1px solid rgba(58,46,34,0.25);
    cursor: pointer;
    text-decoration: none;
    display: inline-block;
    letter-spacing: 0.05em;
    transition: border-color 0.2s, color 0.2s;
  }
  .btn-ghost:hover { border-color: var(--orange); color: var(--orange); }

  .hero-scroll {
    position: absolute;
    bottom: 32px;
    left: 50%;
    transform: translateX(-50%);
    display: flex;
    flex-direction: column;
    align-items: center;
    gap: 8px;
    color: var(--gray);
    font-size: 0.7rem;
    letter-spacing: 0.2em;
    animation: fadeDown 1s ease 0.8s both;
  }

  .scroll-line {
    width: 1px;
    height: 48px;
    background: linear-gradient(to bottom, var(--orange), transparent);
    animation: scrollPulse 2s ease infinite;
  }

  /* ─── SECTION COMMONS ─── */
  section { padding: 80px 24px; }

  .container { max-width: 960px; margin: 0 auto; }
  .container-wide { max-width: 1100px; margin: 0 auto; }

  .section-label {
    font-family: 'Oswald', sans-serif;
    font-size: 0.7rem;
    letter-spacing: 0.4em;
    color: var(--orange);
    text-transform: uppercase;
    margin-bottom: 12px;
  }

  .section-title {
    font-family: 'Noto Serif JP', serif;
    font-size: clamp(1.6rem, 4vw, 2.6rem);
    font-weight: 700;
    line-height: 1.3;
    margin-bottom: 20px;
  }

  .section-lead {
    font-size: 1rem;
    line-height: 1.9;
    color: rgba(58,46,34,0.7);
    max-width: 640px;
  }

  .divider {
    width: 60px;
    height: 3px;
    background: var(--orange);
    margin: 20px 0 40px;
  }

  /* ─── PROBLEM ─── */
  .problem {
    background: linear-gradient(180deg, #f0e8dc 0%, #ebe2d4 100%);
  }

  .problem-question {
    font-family: 'Noto Serif JP', serif;
    font-size: clamp(1.3rem, 3.5vw, 2rem);
    font-weight: 700;
    line-height: 1.6;
    margin-bottom: 48px;
    border-left: 4px solid var(--orange);
    padding-left: 24px;
  }

  .trap-grid {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));
    gap: 1px;
    background: rgba(160,140,110,0.1);
    border: 1px solid rgba(160,140,110,0.1);
    margin-bottom: 48px;
  }

  .trap-card {
    background: #faf5ee;
    padding: 32px 28px;
    position: relative;
    overflow: hidden;
  }

  .trap-card::before {
    content: '';
    position: absolute;
    top: 0; left: 0;
    width: 100%; height: 3px;
    background: var(--orange);
  }

  .trap-num {
    font-family: 'Oswald', sans-serif;
    font-size: 3rem;
    font-weight: 700;
    color: rgba(196,122,40,0.25);
    line-height: 1;
    margin-bottom: 16px;
  }

  .trap-title {
    font-family: 'Noto Serif JP', serif;
    font-size: 1.1rem;
    font-weight: 700;
    margin-bottom: 12px;
    color: var(--orange-light);
  }

  .trap-body { font-size: 0.88rem; line-height: 1.8; color: rgba(58,46,34,0.65); }

  /* ─── STAT CALLOUT ─── */
  .stat-callout {
    background: linear-gradient(135deg, #ede5d8, #e5dccf);
    border: 1px solid rgba(196,122,40,0.3);
    padding: 40px 40px;
    display: flex;
    align-items: center;
    gap: 32px;
    flex-wrap: wrap;
  }

  .stat-big {
    font-family: 'Oswald', sans-serif;
    font-size: clamp(3rem, 8vw, 5rem);
    font-weight: 700;
    color: var(--orange);
    line-height: 1;
    white-space: nowrap;
  }

  .stat-desc { font-size: 0.95rem; line-height: 1.8; color: rgba(58,46,34,0.75); }
  .stat-desc strong { color: var(--white); font-weight: 700; }

  /* ─── PHILOSOPHY ─── */
  .philosophy {
    background: #fefcf8;
    text-align: center;
  }

  .philosophy-big {
    font-family: 'Noto Serif JP', serif;
    font-size: clamp(1.5rem, 4vw, 2.8rem);
    font-weight: 700;
    line-height: 1.5;
    margin-bottom: 32px;
  }

  .vs-row {
    display: grid;
    grid-template-columns: 1fr auto 1fr;
    gap: 0;
    margin: 48px 0;
    align-items: stretch;
  }

  .vs-col {
    padding: 40px 32px;
    text-align: left;
  }

  .vs-col.bad {
    background: rgba(160,140,110,0.06);
    border: 1px solid rgba(160,140,110,0.12);
  }

  .vs-col.good {
    background: rgba(196,122,40,0.08);
    border: 1px solid rgba(196,122,40,0.3);
  }

  .vs-label {
    font-family: 'Oswald', sans-serif;
    font-size: 0.7rem;
    letter-spacing: 0.3em;
    margin-bottom: 20px;
    display: block;
  }
  .vs-col.bad .vs-label { color: var(--gray); }
  .vs-col.good .vs-label { color: var(--orange); }

  .vs-heading {
    font-family: 'Noto Serif JP', serif;
    font-size: 1.15rem;
    font-weight: 700;
    line-height: 1.5;
    margin-bottom: 20px;
  }

  .vs-list { list-style: none; }
  .vs-list li {
    padding: 8px 0;
    font-size: 0.9rem;
    color: rgba(58,46,34,0.7);
    border-bottom: 1px solid rgba(160,140,110,0.08);
    display: flex;
    align-items: flex-start;
    gap: 10px;
  }
  .vs-list li::before { flex-shrink: 0; margin-top: 2px; }
  .vs-col.bad .vs-list li::before { content: '✕'; color: #999; }
  .vs-col.good .vs-list li::before { content: '◎'; color: var(--orange); }

  .vs-divider {
    display: flex;
    align-items: center;
    justify-content: center;
    padding: 0 20px;
    background: transparent;
  }

  .vs-vs {
    font-family: 'Oswald', sans-serif;
    font-size: 1.5rem;
    font-weight: 700;
    color: var(--gray);
    writing-mode: vertical-rl;
    letter-spacing: 0.2em;
  }

  /* ─── FEATURES ─── */
  .features { background: #f0e8dc; }

  .features-grid {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(280px, 1fr));
    gap: 24px;
    margin-top: 48px;
  }

  .feature-card {
    background: linear-gradient(135deg, #fefcf8, #faf5ee);
    border: 1px solid rgba(160,140,110,0.12);
    padding: 36px 28px;
    position: relative;
    overflow: hidden;
    transition: border-color 0.3s, transform 0.3s;
  }

  .feature-card:hover {
    border-color: rgba(196,122,40,0.4);
    transform: translateY(-4px);
  }

  .feature-icon {
    font-size: 2.2rem;
    margin-bottom: 20px;
    display: block;
  }

  .feature-title {
    font-family: 'Noto Serif JP', serif;
    font-size: 1.15rem;
    font-weight: 700;
    margin-bottom: 12px;
    color: var(--white);
  }

  .feature-body { font-size: 0.88rem; line-height: 1.85; color: rgba(58,46,34,0.65); }

  .feature-tag {
    display: inline-block;
    margin-top: 16px;
    font-size: 0.72rem;
    font-weight: 700;
    letter-spacing: 0.1em;
    color: var(--orange);
    background: rgba(196,122,40,0.15);
    padding: 4px 10px;
  }

  /* ─── PROOF ─── */
  .proof {
    background: #fefcf8;
  }

  .proof-grid {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 1px;
    background: rgba(160,140,110,0.08);
    margin: 48px 0;
  }

  .proof-item {
    background: #f5efe6;
    padding: 32px 24px;
    text-align: center;
  }

  .proof-num {
    font-family: 'Oswald', sans-serif;
    font-size: clamp(2.5rem, 5vw, 4rem);
    font-weight: 700;
    color: var(--orange);
    line-height: 1;
    margin-bottom: 8px;
  }

  .proof-label {
    font-size: 0.8rem;
    font-weight: 700;
    color: var(--gray);
    letter-spacing: 0.1em;
    margin-bottom: 12px;
  }

  .proof-desc { font-size: 0.82rem; line-height: 1.7; color: rgba(58,46,34,0.6); }

  .quake-cards {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(240px, 1fr));
    gap: 16px;
  }

  .quake-card {
    background: linear-gradient(135deg, rgba(196,122,40,0.08), rgba(243,235,224,0.9));
    border: 1px solid rgba(196,122,40,0.25);
    padding: 28px 24px;
  }

  .quake-title {
    font-family: 'Noto Serif JP', serif;
    font-size: 1rem;
    font-weight: 700;
    color: var(--orange-light);
    margin-bottom: 12px;
  }

  .quake-body { font-size: 0.85rem; line-height: 1.8; color: rgba(58,46,34,0.7); }

  /* ─── LINEUP ─── */
  .lineup { background: #f0e8dc; }

  .lineup-grid {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(300px, 1fr));
    gap: 24px;
    margin-top: 48px;
  }

  .lineup-card {
    background: linear-gradient(135deg, #fefcf8, #faf5ee);
    border: 1px solid rgba(160,140,110,0.14);
    padding: 36px 32px;
    position: relative;
  }

  .lineup-card.featured {
    border-color: var(--orange);
  }

  .lineup-badge {
    position: absolute;
    top: -1px; right: 24px;
    background: var(--orange);
    color: #fff;
    font-size: 0.7rem;
    font-weight: 700;
    letter-spacing: 0.1em;
    padding: 6px 14px;
  }

  .lineup-name {
    font-family: 'Oswald', sans-serif;
    font-size: 1.5rem;
    font-weight: 700;
    color: var(--orange);
    letter-spacing: 0.05em;
    margin-bottom: 8px;
  }

  .lineup-desc {
    font-size: 0.88rem;
    line-height: 1.7;
    color: rgba(58,46,34,0.65);
    margin-bottom: 20px;
  }

  .lineup-sizes {
    display: flex;
    flex-wrap: wrap;
    gap: 8px;
  }

  .size-tag {
    font-size: 0.78rem;
    font-weight: 600;
    padding: 4px 12px;
    border: 1px solid rgba(196,122,40,0.35);
    color: rgba(58,46,34,0.75);
  }

  .lineup-note {
    text-align: center;
    font-size: 0.85rem;
    color: var(--gray);
    margin-top: 28px;
    padding-top: 24px;
    border-top: 1px solid rgba(160,140,110,0.12);
  }

  /* ─── TESTIMONIAL ─── */
  .testimonial {
    background: #fefcf8;
  }

  .testimonial-block {
    background: linear-gradient(135deg, rgba(196,122,40,0.07), rgba(243,235,224,1));
    border-left: 4px solid var(--orange);
    padding: 40px 40px;
    margin-top: 40px;
    position: relative;
  }

  .testimonial-block::before {
    content: '\201C';
    font-family: 'Oswald', sans-serif;
    font-size: 8rem;
    color: rgba(196,122,40,0.15);
    position: absolute;
    top: -20px; left: 20px;
    line-height: 1;
  }

  .testimonial-text {
    font-family: 'Noto Serif JP', serif;
    font-size: clamp(1rem, 2.5vw, 1.25rem);
    font-weight: 600;
    line-height: 1.9;
    margin-bottom: 20px;
    position: relative;
  }

  .testimonial-source {
    font-size: 0.85rem;
    color: var(--gray);
  }

  /* ─── CTA FINAL ─── */
  .cta-final {
    background: linear-gradient(160deg, #ebe2d4, #f0e8dc);
    text-align: center;
    padding: 100px 24px;
    position: relative;
    overflow: hidden;
  }

  .cta-final::before {
    content: '';
    position: absolute;
    inset: 0;
    background: radial-gradient(ellipse 70% 50% at 50% 50%, rgba(196,122,40,0.15), transparent 70%);
    pointer-events: none;
  }

  .cta-headline {
    font-family: 'Noto Serif JP', serif;
    font-size: clamp(1.5rem, 4vw, 2.8rem);
    font-weight: 700;
    line-height: 1.4;
    margin-bottom: 16px;
    position: relative;
  }

  .cta-subline {
    font-size: 1rem;
    line-height: 1.9;
    color: rgba(58,46,34,0.65);
    max-width: 560px;
    margin: 0 auto 40px;
    position: relative;
  }

  .cta-areas {
    display: flex;
    gap: 12px;
    justify-content: center;
    flex-wrap: wrap;
    margin-bottom: 40px;
    position: relative;
  }

  .area-tag {
    font-size: 0.8rem;
    font-weight: 600;
    color: var(--gray);
    border: 1px solid rgba(138,122,104,0.3);
    padding: 6px 18px;
    letter-spacing: 0.05em;
  }

  .cta-buttons {
    display: flex;
    gap: 16px;
    justify-content: center;
    flex-wrap: wrap;
    position: relative;
  }

  .btn-large {
    background: var(--orange);
    color: #fff;
    font-size: 1.05rem;
    font-weight: 700;
    padding: 20px 52px;
    border: none;
    cursor: pointer;
    text-decoration: none;
    display: inline-block;
    letter-spacing: 0.05em;
    transition: background 0.2s, transform 0.2s;
    clip-path: polygon(0 0, calc(100% - 14px) 0, 100% 14px, 100% 100%, 0 100%);
  }
  .btn-large:hover { background: var(--orange-light); transform: translateY(-3px); }

  /* ─── FOOTER ─── */
  footer {
    background: #e5dccf;
    padding: 40px 24px;
    text-align: center;
  }

  .footer-logo {
    font-family: 'Noto Serif JP', serif;
    font-size: 1.3rem;
    font-weight: 700;
    color: var(--white);
    margin-bottom: 8px;
  }

  .footer-en {
    font-family: 'Oswald', sans-serif;
    font-size: 0.7rem;
    letter-spacing: 0.4em;
    color: var(--gray);
    margin-bottom: 20px;
  }

  .footer-copy {
    font-size: 0.75rem;
    color: rgba(58,46,34,0.45);
  }

  /* ─── PHOTO BANNERS ─── */
  .photo-banner {
    width: 100%;
    height: 320px;
    object-fit: cover;
    display: block;
    filter: brightness(0.75) saturate(0.85);
  }

  .photo-strip {
    position: relative;
    overflow: hidden;
    height: 320px;
  }

  .photo-strip img {
    width: 100%;
    height: 100%;
    object-fit: cover;
    filter: brightness(0.6) saturate(0.8);
  }

  .photo-strip-overlay {
    position: absolute;
    inset: 0;
    background: linear-gradient(to right, rgba(42,30,20,0.82) 0%, rgba(42,30,20,0.35) 60%, transparent 100%);
    display: flex;
    flex-direction: column;
    justify-content: center;
    padding: 0 60px;
  }

  .photo-strip-label {
    font-family: 'Oswald', sans-serif;
    font-size: 0.7rem;
    letter-spacing: 0.4em;
    color: var(--orange);
    text-transform: uppercase;
    margin-bottom: 10px;
  }

  .photo-strip-title {
    font-family: 'Noto Serif JP', serif;
    font-size: clamp(1.4rem, 3vw, 2.2rem);
    font-weight: 700;
    line-height: 1.4;
    color: #faf6f0;
    max-width: 480px;
  }

  .photo-strip-sub {
    margin-top: 12px;
    font-size: 0.88rem;
    color: rgba(250,246,240,0.75);
    max-width: 400px;
  }

  /* ─── IMAGE GRID ─── */
  .img-grid-3 {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 3px;
    margin: 48px 0;
  }

  .img-grid-3 .img-cell {
    position: relative;
    overflow: hidden;
    height: 220px;
  }

  .img-grid-3 .img-cell img {
    width: 100%;
    height: 100%;
    object-fit: cover;
    transition: transform 0.4s ease;
    filter: brightness(0.75) saturate(0.85);
  }

  .img-grid-3 .img-cell:hover img { transform: scale(1.05); }

  .img-cell-caption {
    position: absolute;
    bottom: 0; left: 0; right: 0;
    background: linear-gradient(transparent, rgba(42,30,20,0.85));
    padding: 20px 16px 14px;
    font-size: 0.82rem;
    font-weight: 700;
    color: #faf6f0;
    letter-spacing: 0.05em;
  }

  .img-cell-caption span {
    display: block;
    font-size: 0.72rem;
    color: var(--orange);
    font-family: 'Oswald', sans-serif;
    letter-spacing: 0.15em;
    margin-bottom: 3px;
  }

  /* ─── SPLIT SECTIONS ─── */
  .split-section {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 0;
    min-height: 420px;
  }

  .split-img {
    overflow: hidden;
  }

  .split-img img {
    width: 100%;
    height: 100%;
    object-fit: cover;
    filter: brightness(0.8) saturate(0.85);
    display: block;
  }

  .split-content {
    padding: 56px 48px;
    display: flex;
    flex-direction: column;
    justify-content: center;
  }

  .split-content.dark { background: #fefcf8; }
  .split-content.navy { background: var(--navy-mid); }

  @media (max-width: 768px) {
    .split-section { grid-template-columns: 1fr; }
    .split-img { height: 240px; }
    .split-content { padding: 40px 24px; }
    .img-grid-3 { grid-template-columns: 1fr; }
    .img-grid-3 .img-cell { height: 180px; }
    .photo-strip { height: 240px; }
    .photo-strip-overlay { padding: 0 32px; }
  }

  @keyframes fadeDown {
    from { opacity: 0; transform: translateY(-20px); }
    to { opacity: 1; transform: translateY(0); }
  }

  @keyframes scrollPulse {
    0%, 100% { opacity: 0.4; }
    50% { opacity: 1; }
  }

  .fade-in {
    opacity: 0;
    transform: translateY(30px);
    transition: opacity 0.7s ease, transform 0.7s ease;
  }
  .fade-in.visible { opacity: 1; transform: translateY(0); }

  /* ─── NAV ─── */
  nav {
    position: fixed;
    top: 0; left: 0; right: 0;
    z-index: 100;
    background: rgba(245,239,230,0.95);
    backdrop-filter: blur(12px);
    border-bottom: 1px solid rgba(160,140,110,0.2);
    padding: 0 32px;
    display: flex;
    align-items: center;
    justify-content: space-between;
    height: 60px;
  }

  .nav-logo {
    font-family: 'Noto Serif JP', serif;
    font-size: 1rem;
    font-weight: 700;
    color: var(--white);
    text-decoration: none;
  }

  .nav-cta {
    background: var(--orange);
    color: #fff;
    font-size: 0.8rem;
    font-weight: 700;
    padding: 9px 22px;
    text-decoration: none;
    letter-spacing: 0.05em;
    transition: background 0.2s;
  }
  .nav-cta:hover { background: var(--orange-light); }

  /* ─── RESPONSIVE ─── */
  @media (max-width: 700px) {
    .vs-row { grid-template-columns: 1fr; }
    .vs-divider { display: none; }
    .proof-grid { grid-template-columns: 1fr; }
  }
